food / products / urban farming

too good to waste

Too good to Waste is a young Dutch organization concerned with the enormous amounts of food that are wasted on a daily basis. The last two bites of your lunch you toss aside. Food from your fridge that you forgot was there. Supermarkets that throw away everything approaching their due dates. All the vegetables that don’t even make it to the supermarkets’ shelves because their shapes are not perfect. But also the crops that farmers are too often forced to destroy, because of surplus. All this good food is simply wasted.

The people from Too Good to Waste want to do something about this waste. Their first act is gazpacho, made from tomatoes that would otherwise have been destroyed. Of course, making soup is not going to solve the issue of food waste. But it can help in making people aware of the fact that they, too, are wasting food that is really too good to waste. Watch the video to see how TGTW made the gazpacho and be amazed by the quality of the tomatoes that the industry considered to be waste.

Advertisements

One thought on “too good to waste

  1. Pingback: bilder & de clercq amsterdam | design transmitter

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s